“Across the entire world, this fairy tale become reality for the SMTOWN family. People all around the world, speaking in different languages, not being able to see each other face to face, fell in love through this beautiful language called “SM MUSIC.” How surprising and marvelous… How amazing and wonderful… A virtual nation called SMTOWN magically developed by people dancing and sharing the joy of music. People who love SM MUSIC were then invited to become part of SMTOWN. We are one nation living together in SMTOWN.”
